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Business Development |
Business development is among the foremost concerns of any organisation, and as a manager, much of your attention will be devoted to developing and exploiting the business opportunities that are presented to you and your company.
Business development and making your organisation successfuly is reliant on good knowledge of best practice and management theories. Through the expert knowledge contained in Diplotecnic.com you can improve your management skills and learn more about business development from the articles within our site.
Business Development Options
These are developed to suit your company needs and budgets. e.g.
- Integrated customer relationship management systems
- Direct marketing
- Web based business systems
Method
We have developed a structured, yet flexible, approach to establishing your growth and development needs.
- Review
Working with a company's management team we hold intensive review sessions to determine where the company is today and establish future objectives.
- This includes, for example:
- Sales and market analysis
- Existing business development, marketing and sales activity
- Corporate image and brand values
- Current and future market positioning
- Objectives for product group and market sectors
- Followed by recommendations and outline costs.
- Analysis And Planning
Building on the outline recommendations from the review we undertake whatever further analysis is required and develop a detailed plan.
This will cover strategy, tactics, the resources and tools required along with a timetable and costs.
- Creative Development
Once plans are agreed, a schedule of business development activity is drawn up and costed. This will include a mix of the following:
- Corporate identity developement
- Branding.
- Electronic tools. e.g. Website; CRM systems.
- Communication mix.
- Direct sales.
- Product developement.
- Intranet and extranet systems.
- Implementation
One of the main reasons companies don’t succeed with their business development plans is their failure to implement them.
Diplotecnic provides hands on practical help, ensuring companies have the infrastructure to ‘make it happen’.
This can include training and developing marketing and sales staff and, if required, the provision of resources to carry out work such as managing databases and carrying out research.
- Evaluation
At Diplotecnic we believe all work should be evaluated. Therefore we set up a series of monitors and controls to ensure a full assessment of the development effort.
These are then interpreted to check on performance to date and to help establish future direction.
- Progression
We provide the base to ensure that business development becomes an embedded feature of your company.
Using our proven methods, we help companies to drive growth. This often involves working alongside company management on an ongoing basis. This can range from managing their database through to working as an oursourced marketing department covering all aspects of business development.
On-line
To develop and grow in today’s business world it is essential to make use of on-line facilities, e.g. websites, intranet and extranet systems.
Websites (see also website design section)
Diplotecnic approach web design from a marketing perspective. We produce complete technologically advanced sites, including, if required the written content.
- Types of site
- brochure
- information
- self managed
- e-commerce
- business to business
- e-procurement
On-line Management Systems
Diplotecnic have helped companies improve their competitive advantage by implemeting leading edge technology.
Our Extranet and Intranet solutions provide integrated management structures including administration, operations, marketing and sales.
E-Marketing
An integrated marketing strategy that combines the technology of today with acknowledged marketing methods, will produce faster more sustainable growth. Diplotecnic's e-marketing can assist in this process.
This includes
- e-mail services
- pay per click campaigns
- managed Google campaigns
- SMS texting
Optimisation And Support
Optimisation is a very organic and changeable procedure; at Diplotecnic we are continuously informed and monitor any changes to site optimisation. Our clients benefit from our extensive experience, membership of web developer intelligence groups and contact with Google.
Business Growth Management
We work with you to effectively combine professional marketing, e-buisiness. and on-line management systems.
Background
Diplotecnic was established in 2002 by Stephan Toth, a Strategic Business Studies graduate and a member of the Chartered Institute of Marketing and a Chartered Marketer. Based in London, Diplotecnic work with companies across the UK to achieve their objectives through effective Business Growth Management.
Business Growth Management
Diplotechnic specialise in helping companies to manage business growth and development. This is achieved by combining the power of professional marketing, e-business and on-line mangement systems to give companies the approach and infrastructure they need for their ongoing development. Always recognising that this has to be within their financial and physical resources. We can also help companies to establish and train the personnel they need to achieve their development objectives.
An Expert Team
To achieve our approach to business growth management we are supported by professional website developers, graphic designers and management systems developers.
Proven Results
We benefit from in-depth understanding of both business to business and business to consumer markets. Diplotecnic work with a broad spectrum of clients across a wide spread of industries. Working with clients on individual projects or on an on going basis, we have achieved proven results.
Help at Several Levels
Our involvement can range from the development of informative websites through to working as an outsourced marketing department.
Establishing marketing and e-business tools and systems
- Establishing marketing and e-business tools and systems
- Developing and implementing bespoke strategies and plans
For tools and systems to be most effective it is important for them to be part of well thought through, integrated, development strategies and plans. We work with companies to develop these and can then help with implementation. During this period we train company staff to carry out an incresing amaount of the work for themselves.
- Working as an ‘Outsourced’ Marketing Department
Where companies don't feel that they want to invest in their own business development or marketing personnel, Diplotecnic can provide the necessary support. This can involve working as a marketing director for an agreed number of days each month or just providing services such as database management; direct marketing campaigns and customer surveys.
- Designing and installing on-line management systems
The latest on-line intranet and extranet management systems enable companies to improve efficiency, increase control and save on staff numbers. As a result they become more competitive and more profitable.
- Developing and implementing bespoke strategies and plans
For tools and systems to be most effective it is important for them to be part of well thought through, integrated, development strategies and plans. We work with companies to develop these and can then help with implementation. During this period we train company staff to carry out an incresing amaount of the work for themselves.
- Discover how Diplotecnic would establish and implement a bespoke growth plan to suit your business
- Working as an ‘Outsourced’ Marketing Department
Where companies don't feel that they want to invest in their own business development or marketing personnel, Diplotecnic can provide the necessary support. This can involve working as a marketing director for an agreed number of days each month or just providing services such as database management; direct marketing campaigns and customer surveys.
- Designing and installing on-line management systems
The latest on-line intranet and extranet management systems enable companies to improve efficiency, increase control and save on staff numbers. As a result they become more competitive and more profitable.
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